Privacy Policy

Your Privacy Matters

Last updated: 1 June 2026

This policy describes how Madquick Pvt. Ltd. (operating as Hilior Analytics) collects, uses, and protects your personal information when you use our platform.

1. Introduction

Hilior Analytics ("Hilior", "we", "our", or "us") is owned and operated by Madquick Pvt. Ltd., a company incorporated in India. This Privacy Policy explains how we collect, use, disclose, and protect information about you when you access or use our website and services at hillor.com (collectively, the "Services").

By using our Services, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use the Services.

2. Information We Collect

We collect information in the following ways:

**Information you provide directly:**

  • Account registration: your name, email address, and password.
  • Payment information: billing details processed securely by Razorpay. We do not store card numbers or CVV codes on our servers.
  • Communications: any messages you send us via contact forms or support emails.

**Information collected automatically:**

  • Usage data: pages you visit, features you use, search queries, products you save, and time spent on the platform.
  • Device and log data: IP address, browser type, operating system, referring URLs, and crash reports.
  • Cookies and similar technologies: session cookies for authentication and preference cookies to remember your settings. See Section 7 for more detail.

3. How We Use Your Information

We use the information we collect to:

- Create and manage your account.

  • Process payments and manage subscriptions.
  • Provide, operate, and improve the Services.
  • Send transactional emails (account confirmation, password resets, payment receipts).
  • Send product updates and promotional communications — you may opt out at any time.
  • Respond to your support requests.
  • Detect, investigate, and prevent fraud, abuse, or violations of our Terms of Service.
  • Comply with applicable Indian laws and regulations.
  • Analyse usage patterns to improve product features and fix bugs.

4. Sharing of Information

We do not sell, rent, or trade your personal data to third parties for their own marketing purposes.

We may share your information with:

- **Service providers:** Razorpay (payment processing), cloud infrastructure providers (hosting and storage), and email delivery services — all bound by confidentiality agreements.

  • Analytics tools:: anonymised or aggregated usage data with analytics providers to understand platform performance.
  • Legal requirements:: if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency).
  • Business transfers:: in connection with a merger, acquisition, or sale of assets, in which case we will notify you via email and/or a prominent notice on our website.

5. Data Storage & Security

Your data is stored on servers located in India and/or within the European Economic Area. We implement industry-standard security measures including:

- HTTPS/TLS encryption for all data in transit.

  • Encrypted storage for sensitive fields such as passwords (bcrypt hashing) and API keys.
  • Access controls restricting internal staff access to personal data on a need-to-know basis.
  • Regular security reviews and vulnerability assessments.

No method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

6. Data Retention

We retain your personal data for as long as your account is active or as necessary to provide the Services. Specifically:

- Account data is retained for the lifetime of your account plus 90 days after deletion to handle disputes or legal obligations.

  • Payment records are retained for 7 years as required by Indian financial regulations.
  • Log and usage data is typically retained for 12 months.

You may request deletion of your account at any time by contacting us at support@hillor.com.

7. Cookies & Tracking

We use cookies and similar technologies for the following purposes:

- **Essential cookies:** required for the platform to function (authentication sessions, CSRF protection).

  • Preference cookies:: remember your settings such as theme and language.
  • Analytics cookies:: help us understand how users interact with the platform. We use privacy-focused analytics that do not track you across third-party sites.

You can control cookie preferences through your browser settings. Note that disabling essential cookies will prevent you from logging in.

8. Your Rights

Under applicable Indian data protection laws and, where applicable, GDPR, you have the right to:

- **Access:** request a copy of the personal data we hold about you.

  • Correction:: request correction of inaccurate or incomplete data.
  • Deletion:: request deletion of your personal data, subject to legal retention requirements.
  • Portability:: receive your data in a structured, machine-readable format.
  • Objection:: object to or restrict certain types of processing, including direct marketing.
  • Withdraw consent:: where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, email us at support@hillor.com. We will respond within 30 days.

9. Third-Party Links

Our Services may contain links to third-party websites, including Flipkart product pages. This Privacy Policy does not apply to those sites. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the content or privacy practices of external sites.

10. Children's Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal data, please contact us immediately and we will take steps to delete such information.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page and, for material changes, notify you via email or a banner on the platform. Your continued use of the Services after changes become effective constitutes your acceptance of the revised policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us:

Madquick Pvt. Ltd. Email: support@hillor.com Website: hillor.com

We aim to respond to all privacy-related enquiries within 7 business days.